Lead UX at TD Ameritrade
Marketing and Advertising | Greater New York City Area, US
I am a User Experience Designer, UX Mentor, Lean UX Coach and Intrepreneur. I thrive on a creative team where the mechanisms of innovation are supported. My approach to digital product design is to identify user problems with business value, hypothesizing solutions and working with users to validate.
I create intuitive and elegant experiences based on 12 years experience in the digital product space. My work spans many industries including financial services, automotive, hospitality and consumer packaged goods. I've designed ecommerce and marketing products for a variety of digital channels including web, mobile and tablet (iOS and Android).
Specialties: interaction design, service design, user-centered design, user experience design, lean UX, lean startup, information architecture